How (and Why) Support is Crucial to Your Business
Finding and surrounding yourself with the right support people for your life and business is absolutely crucial to your business growth.
This is especially true if you intend on scaling your business up to make a bigger impact and make more revenue. Having the right support creates peace of mind and a feeling of spaciousness that allows you to be at your best, and it allows you to delegate with confidence and ease.
Yet sometimes it can be difficult for coaches to find the support we crave.
We’re used to showing up for people 110%, no matter what… but we don’t necessarily align our expectations with others to do that for us. It’s not uncommon for coaches to be the givers in their relationships. It’s how we’re wired: we approach the world from a supportive, nurturing place—that’s why we were drawn to coaching in the first place.
The good news is that shifting into a space where you can attract relationships that will support you fully is simply about changing your mindset. We can choose to believe, “I deserve to be fully supported. I demand to be fully supported, and I can choose people to be on my team who go the extra mile the way that I would for my clients.”
I know this all too well. A few months ago, I had to let go of our nanny. It took me 5 weeks to find a replacement because I didn’t want to repeat the mistake I’d made with the last one: When I hired her, our beloved nanny had made the decision to move to Los Angeles and I felt like I had to find a replacement and FAST. I had made it a priority to find somebody quickly, and I ended up with a woman who supported me 85% of the time really well. When she showed up, she was amazing.
The other 15% of the time, however, she caused huge disruption for me, my family and my business. I lost more than 50 hours of work time in a 3 ½-month period. Of course, I prioritized my clients and the commitments I had to others, but had to shelve some “non-mission critical” work like the re-launch of my Entrepreneurial Leap Start Program, to the Fall. (Stay tuned for more on that in the coming months!)
This time, I was determined to take my time to find the right person and pay attention to the yellow flags that came up with each applicant. No candidate is perfect, but as Maya Angelou said, “When someone shows you who they are, believe them the first time.” I wanted someone who would support me 99.9% of the time, and eventually, I found the right person. We had top candidates do several trial days to make sure they were really the best fit for our “team.” We passed on five different people we thought were going to be our new nanny before we found Karen. And she has been amazing!
Karen joins a team of people that support me including my tech/web/email specialist and Jill-of-all-trades Lesa, my bookkeeper Jessamyn, my web designer Heidi, and my writer, Allison.
This group of women not only supports me fully but also brings more to the table than if I were to work alone. They think of things proactively and just take care of them, they go beyond simply moving through the motions of their jobs and it allows me to show up fully as a coach and a leader and really put my best work out into the world.
When I work with my team members, it is truly 1+1=3, and that is what I have come to treasure and expect of my support team.
A big piece of finding the right support team is believing that you deserve it, being very intentional about drawing people into your world that fully support you, and knowing that the right support team will do an even better job than you alone.
Sometimes that means having to pay a little more than you initially feel comfortable with to invest in hiring the right people to help you. The truth is that sometimes the really great support people cost more, but when you hook up with someone who’s a fit, it will make a huge difference in the flow of your business. It also could end up saving you money. I used to have my assistant do much of my bookkeeping. Even though my bookkeeper charges significantly more, at the end of the day, the process of bookkeeping costs less now because of the expertise and efficiency Jessamyn brings to her work.
All in all, my support team frees my time up so I can focus on the work that is most important for me to do and helps me maximize my revenue potential.
Go ahead and start to experiment with the feeling that you deserve great support—because you do!
With appreciation,
Tara Butler Floch
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