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Broadview Coaching

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Broadview Coaching
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Category Archives: Client Experience

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Expertise Isn’t Enough

Broadview Coaching

I talk to a lot of consultants and coaches to keep a good finger on the pulse of what’s happening in the corporate market. The latest trend with the recent slew of corporate layoffs, often targeting very skilled but also expensive Gen X talent, is for these folks to hang a shingle out as a consultant, either as a temporary stop gap during their often-lengthy job search, or as their next career pivot. It’s not an uncommon strategy during economic … Read more…

Posted in Branding, Business Development and Sales, Client Experience, Coaching Industry Trends, Your Services | Leave a reply

Honing Your Coaching Process

Broadview Coaching

  In my last article, we began the journey of Process Creation, starting with why having a process matters and then diving into creating your Core Tenets and accompanying Tools & Resources.  If you haven’t read it yet or need a refresher, make sure to go back and read it first to get the most out of this article! Once you have identified your Core Tenets, you have some of the foundational blocks of your process.  Now you have to … Read more…

Posted in Branding, Client Attraction, Client Experience, Credibility Marketing, Niche & Ideal Client Development, Your Services | Leave a reply

The Value of a Clearly Defined Coaching Process

Broadview Coaching

Last week I was talking with a client who has been a coach for over twenty years.  She shared that she never had a documented coaching process until now and what a significant difference it has already made in sharing the value of her work and attracting the right clients.  It also is going to make a big difference in setting expectations for clients and having them “lean in” to utilizing the tools and resources she’s created, which ultimately will … Read more…

Posted in Branding, Client Experience, Credibility Marketing, Niche & Ideal Client Development | Leave a reply

Tips to Increase Your Referrals

Broadview Coaching

Did you know that 80% of coaching clients come from referrals (on average)? Now with that said, coaches with thriving practices aren’t sitting home eating bonbons while referrals magically roll in.  That is the misconception.  Whether or not they are conscious of it, the coaches with thriving practices built on referrals are doing a few things really well. Thriving Coaches Give a Great Client Experience Just today, one of my clients was telling me about how she had gotten four … Read more…

Posted in Client Experience, Referrals | Leave a reply

Do you speak “Client Speak”?

Broadview Coaching

Do you speak to prospects in your language or their language? Most of us coaches have a lot of credibility in our space. That’s what makes us great coaches: not only do we have expertise in coaching, but we have expertise in the subject matter around which we coach. Sometimes it’s easy to forget that the language we have learned through schooling and experience is new to potential clients. It’s verbiage we can teach them once they become clients, but … Read more…

Posted in Client Experience, Messaging, Relationship Marketing | Leave a reply

Are you really making an impact with your clients?

Broadview Coaching

Have you ever had a client who thinks you’re awesome but you secretly wonder if you’re making an impact? If you don’t see the client making changes, taking action and making different choices, it’s a valid question. Most coaches are Conversational Truth Guides: at the heart of it, we want equal energy exchange and we have a high responsibility for generating results with our clients. Even though we know it’s ultimately up to our clients to change, we really want … Read more…

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Recent Articles

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  • The Truth About Getting Referrals
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