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Broadview Coaching

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Broadview Coaching
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Curious How To Get Clients Through Speaking?

Broadview Coaching

One of the fastest ways to get new clients is through Speaking Engagements. My clients typically get about 30-60% of the people in the room to raise their hand to have a Breakthrough Session (aka Enrollment Conversation, Discovery Session or Strategy Session) when they have speaking engagements. If you have a great enrollment process and have the right people in the room, you can fill your practice with just one or two speaking engagements. Now with that said, most people get really nervous … Read more…

Posted in Business Development and Sales, Client Attraction, Marketing Strategies, Other, Referrals, Speaking | Tagged client attraction, client enrollment, marketing, Promotional Partners, speaking | Leave a reply

Create “Heart Swelling” Strategic Alliances

Broadview Coaching

I was talking with a beloved colleague, Doug, today about one of our upcoming collaborations (we are going to do a very cool free webinar for all of you in a few weeks, so stay tuned!) When we met, I thought instantly “he is one of my peeps.” We had an immediate connection and it was clear that we were aligned philosophically when it came to business and life. It also became clear very quickly that we had all 6 of the key … Read more…

Posted in Marketing Strategies, Other, Referrals, Strategic Alliances | Tagged collaboration, partnership, strategic alliance, support | Leave a reply

Engaging Your Followers

Broadview Coaching

When I was interviewing the speakers on my Client Attraction Video Symposium last week, a theme emerged. Some of the Guru Stars had to adopt new methods to attract their clients because they had created what we call “list exhaustion.”  When you’ve exhausted your list, that means that very few of your followers actually open your emails, let alone read them or click through.  As an example, I had a speaker on my first summit back in 2012 who had 50,000 … Read more…

Posted in Business Development and Sales, Client Attraction, Marketing Strategies, Niche & Ideal Client Development, Other | Tagged email, engage with clients, list exhaustion, marketing, promotions | 6 Replies

Aligning your business with a cause you care about

Broadview Coaching

My good friend and colleague, Kim Carpenter, came to visit my private mastermind group last Wednesday to talk about how to authentically align your business with a cause you care about, and I felt so inspired that I had to write about it.  Kim is also one of the featured speakers on The Client Attraction Video Symposium that starts tomorrow, so you can tap into her brilliance on the topic if you join us there! When you authentically align your businesses … Read more…

Posted in Client Attraction, Marketing Strategies, Niche & Ideal Client Development, Other, Strategic Alliances | Tagged alignment, cause, Client experience, connection | Leave a reply

Leverage Your Blog to Build Your Following

Broadview Coaching

There are many reasons why blogging has taken off as a medium for entrepreneurs in recent years. Blogging is one of my favorite forms of credibility marketing because it’s easy and inexpensive to execute compared to a lot of the credibility marketing strategies and tactics out there, such as getting published, getting interviewed, or developing a presentation and subsequently booking speaking gigs. After all, you can write, publish and publicize a blog in less than an hour if you have … Read more…

Posted in Client & List Engagement, Marketing Strategies, Other | Tagged blog, credibility marketing, engagement, social media | 3 Replies

Creating Packages That Clients Want to Buy

Broadview Coaching

Many conscious entrepreneurs sell packages to their clients that are all based on the number of sessions or amount of time they spend with the client. One of the mistakes that coaches and healers make is having their packages just be based on quantity, and discounting it if people work with them longer. Although you want to reward clients who stay with you for longer periods of time, if your packages are discounted based on quantity alone, this actually devalues … Read more…

Posted in Business Development and Sales, Client Attraction, Mindset, Other | Tagged client packages, marketing, programs, sales | 4 Replies

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